For Immediate Release: June 7, 2013
Surrounded by representatives of AtlantiCare Regional Medical Center’s Trauma Center, Miss Atlantic County and a contestant in the 2013 Miss New Jersey Pageant Lindsey Giannini, co-founder of PADD (People Against Distracted Driving) with Mike Kellenyi, whose 18 year-old daughter Nikki Kellenyi was killed as a passenger in a car as a result of distracted driving, installed a “Stay Alive… don’t text & drive” sign Giannini created in the main entrance driveway to AtlantiCare Regional Medical Center Atlantic City Campus Thursday. AtlantiCare is the first healthcare organization to install the signs. The AtlantiCare Foundation sponsored printing of signs to be installed at various AtlantiCare sites.
Giannini began her “Stay Alive…Don’t Text and Drive” campaign in 2011. She had designed her first “Stay Alive, don’t text & drive” sign just four months prior to Nikki Kellenyi’s tragic death April 15, 2012. Giannini has been a regularly scheduled speaker at the Trauma Center’s Prevention in 3D education program for high school students, which is aimed at preventing death and injury from drinking, driving and drugs since AtlantiCare implemented the program in October, 2012.
“We’re here today to save lives,” said Giannini, “Distracted driving is a huge issue. Put down the phone when you’re driving. You have one job – to get where you’re going safely and not affect anyone else on the road.”
“Lindsey has been a tremendous asset to our Trauma Team in educating our community about the danger of distracted driving through her participation in our Prevention in 3D Program,” said Ayoola Ali, MD, acting Trauma director, ARMC. “We were pleased to be the first healthcare organization to install the signs she created. Teenagers often feel as though they are invincible. The awareness Lindsey and Mr. Kellenyi are creating through People Against Distracted Driving goes a long way in educating teens and adults, drivers and passengers, about the risks of dying or causing another’s death due to texting and driving.”
About PADD – People Against Distracted Driving – Nikki’s Foundation
People Against Distracted Driving, Nikki’s Foundation is a non-profit 501 C3 organization created in the memory of Nikki Kellenyi to raise awareness about the dangers of distracted driving. It offers education about the dangers of distracted driving and emotional and financial support to those who have lost a loved one to distracted driving. PADD partners with local, state and federal governments and agencies and private and non-profit organizations to install “Don’t text & drive” signs and messaging throughout communities.
About ARMC’s Trauma Center
ARMC Regional Trauma Center, a level II Trauma Center based at ARMC Atlantic City Campus, is one of ten trauma centers in the state. In addition to its Prevention in 3D program, it offers a wide range of educational opportunities for both the community and healthcare providers.
About the AtlantiCare Foundation
The AtlantiCare Foundation exists to improve the health and well-being of the community through a comprehensive development program to support safe, equitable, quality healthcare; and to promote healthy behaviors; and is committed to providing financial resources to help fund health status improvement, which includes supporting the programs and capital expansion projects of AtlantiCare Regional Medical Center and its affiliates.
To see a video of Giannini installing the sign, visit AtlantiCare’s YouTube page. For more information about AtlantiCare Regional Medical Center, visit www.atlanticare.org; find AtlantiCare on Facebook at www.facebook.com/atlanticare or call the AtlantiCare Access Center at 1-888.569.1000.
AtlantiCare is an integrated system of services designed to help people achieve optimal health. It includes AtlantiCare Regional Medical Center, AtlantiCare Health Engagement, the AtlantiCare Foundation, and AtlantiCare Health Services. Its more than 5,461 employees and 600 physicians serve the community in more than 60 locations. A 2009 Malcolm Baldrige Award winner, AtlantiCare was also included in Modern Healthcare’s Best Places to Work in Healthcare in 2010. ARMC became the 105th hospital in the nation to attain status as a Magnet™ designated hospital in March of 2004 and was redesignated a Magnet™ hospital in 2008.
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